Thursday, December 12, 2019
Lobbying and Litigation in Telecommunications â⬠MyAssignmenthelp
Question: Discuss about the Lobbying and Litigation in Telecommunications. Answer: Introduction The report helps in analysis of the internal and external analysis of the Uber Technologies Inc. The main different kind of leadership challenges has to be discussed as this will help the company in understanding the strategies that has to be adopted to overcome such challenges. The innovation challenges will be discussed in an effective manner and theoretical frameworks will be discussed to understand the different framework for innovation required in Uber. The main aim and purpose of the report is to understand the different kind of challenges related to leadership, innovation with the usage of theoretical framework as this will help in solving the different challenges. The SWOT and Porters Five Forces Model analysis will be done as this will help in understanding the challenges in an effective manner. Uber Technologies Inc is peer to peer ride sharing transportation network that has been headquartered in San Francisco. California. Uber is operating in more than 630 cities worldwide. The Uber application is accessed by the help of different websites and mobile applications. Uber Technologies is one of the superior and a pioneer in the sharing economy and it is growing fast in a rapid manner. There are different kind of services that are offered by Uber that includes vehicle for hire and delivery services. There are different kinds of services of ride provided by Uber that include UberPOOL, UberXL, UberGO and UberPremiere. There are more than 12000 plus employees who are working for Uber and the company has generated a huge revenue of more than US $6.5 billion. Internal and External Analysis Both internal and external analysis of Uber Technologies INC is essential in nature as this will help in understanding the strengths, weaknesses, opportunities and threats of the company effectually. Furthermore, the external environment has to be analysed in an effective manner as this will help in prioritizing innovation in Uber. The external analysis can be done with the help of Porters Five Forces Model as this will help in generating idea of the other competitors in the market. The operational costs are low in nature wherein Uber offers low prices to the customers in comparison to the other traditional competitors (Bohari, Hin and Fuad 2017). Uber has introduced cash less payments along with pricing strategy is clear in nature and it offers high standard service to the customers and it is well recognized brand in the market. The business model of Uber Technologies is unpredictable and there are different kind of privacy issues in Uber. Uber caters to the individuals who are tech savvy (Greenspan 2015). The application of Uber Technologies is highly dependent on the internet and there are low barriers in the entry as there are huge rate of competition in the respective industry (Mathooko and Ogutu 2015). There are different kind of dissatisfaction among the customers with the entire unorganized market. There is huge increase in the internet penetration as the usage of the smartphones are increasing day by day and this is expanding the Uber services in other countries as well. The rise in the disposable income is other opportunity for Uber as this is increasing the spending of the individuals on their convenience. There is an option for alternate transport wherein Uber has launched Uber Chopper in different kind of countries and this has provided Uber with opportunity for launching Bus aggregator system. The regulations of the government are unclear in nature wherein the primary concern of the disagreement between the different kind of cab aggregators and regulators of the government is relating to legal status (Sutherland 2014). There are different kind of conflicts with different kind of local authorities and this will lead to different issues for the respective company named Uber (Kuo et al. 2016). There is low margin in Uber Company wherein it helps the drivers to get high number of daily rides, however it does not create high profit margins for the drivers of Uber External Analysis Industry Rivalry is one of the forces wherein it is seen that Uber operates in different countries in worldwide and the different competitors might be different from one another. It has been seen that Uber faces huge competition from services of Lyft wherein the business model is similar to Uber and it provides competition to Uber in terms of the share in the market. There are different other competitors compete with Uber with different aspects such as customer service along with reliability and comfort. It helps in analysing that Uber is facing tough kind of competition in the industry (Slvell 2015). Threat of new entrants is the second force wherein the business mode in which Uber is operating takes lot of efforts in building. This kind of business operates in concept of people wherein the drivers get their own cars and get it registered and work for Uber in flexible hours. When a new company enters into the similar market, the barriers and cost of entry is low. Thus, it can be seen that there is high level of threats from new entrants (Yunna and Yisheng 2014). Threat of substitutes is the third force wherein the different substitute of Uber are not the ones who are in direct competition, however there are different companies who are having same business model. There are other indirect taxi companies that helps in providing same kind of services and they are in indirect competition with Uber. These are the different substitutes that are big threat to the Uber company and it is threat to market share and sales (Rezazadeh et al. 2017). Bargaining power of suppliers is the fourth force wherein Uber does not own any vehicles operating in the name and is dependent on the suppliers that is the drivers of the cars. Uber Company tries to outsource the different cars and there are different suppliers of Uber who have high bargaining power and it is the duty of Uber to take care of the different suppliers. It is because as anything bad happens it will affect the brand name of Uber along with brand image of Uber (E. Dobbs 2014). Bargaining power of the buyers is the fifth force wherein the buyers of Uber are not permanent in nature unless they become loyal to the company. It can be seen that there are different other car services available in the market and customers can shift from one service to the other and the cost of shifting in market is low in nature. It can be seen the bargaining power of Uber is high in nature (Sapra, Subramanian and Subramanian 2014). There are different kind of leadership challenges that is faced by Uber that are required to be analysed in an effective manner. Firstly, there is lack of communication and managerial effectiveness in Uber as the decisions that are taken by higher officials of Uber are late and it makes the tasks more ineffective in nature. The managers of Uber are able to adjust with the role effectively and managers are not supportive in understanding the queries of the driver partners. Secondly, guiding change is the other challenge of Uber wherein the leaders are not able to understand and lead change effectively. The leaders of the Uber Company are not able to lead to changes in an effective manner. The leaders do not set goals in the initial stage and they implement strategies after they are facing huge competition in the market (Yan, Xia and Bao 2015). Lastly, leaders of Uber Company are not able to manage the internal stakeholders along with politics as they fail in managing relationships in an effectual manner. There is no such managerial support from higher authority and this creates miscommunication among employees (Quitzow et al. 2014). From the above figure, it can be analysed that proper leadership is required to be maintained by Uber Company in overcoming such challenges in an effectual manner. The different analysis is required to be done that are as follows: The leaders need to set goals and they has to be proactive in nature as this will help the company in meeting the different deadlines. This will help the company in gaining competitive advantage with the implementation of transformational leadership style (Takata 2016). Secondly, the leaders need to delegate tasks in an effective manner wherein all the driver partners have to be provided with different facilities and understand their view point. The transformational kind of leadership will help in solving the different issues among the leaders and the employees. It is required to maximize the unique value in comparison to the other competitors in the market wherein the company will prioritize their organizational goals. This will help the company in increasing the efficiency effectiveness and performance of business. There are different kind of innovation challenges that is faced by Uber wherein firstly, the innovation challenge is that Uber introduces different kind of updates in their application. These kinds of updates can prove to be difficult for the users to use such applications in an efficient manner (Akhavan et al. 2015). Secondly, there are different kind of disruptive transactional costs of Uber wherein there are different fees or payments that is affecting the business and innovation strategies. With the help of the diagram, it can be analysed that Uber needs to implement different strategies to implement the different kind of disruptive strategies that are as follows: It is seen that Uber needs to eliminate the different transaction costs as this will help in providing conventional service to the customers. This will help in encouraging increase in the entire productivity of the different assets and rate of employment. Uber needs to take full advantage of the collaborative consumption concept with the implementation of mobile application and this can help in installation of different kind of packages as this will help in understanding the needs of the customers in an effective manner (David, David and David 2017) There are different kind of organizational priorities of Uber in relation to the innovation and leadership that includes the following: It has been seen that the Uber has introduced disruptive innovation strategies that has helped them in gaining competitive advantage in the market. Uber Technologies has tried to cut off different kind of transactional costs as this has helped the company in being better than the other competitors in the market with incremental innovation strategy in an effective manner. There were different leadership challenges in the organization that has been faced by Uber. The leaders in Uber tried to delegate the tasks and tried to maximise their unique value in an effective manner. This kind of incremental innovation will help in continuous improvement and solve them effectively. Recommendations Therefore, it can be recommended that Uber Technologies Inc need to analyse their opportunities in an effectual manner. The company named Uber needs to understand the different opportunities wherein Uber needs to increase the market penetration and this will help in increasing their footprints in different parts of the world (Datafloq.com, 2018). The other recommendation that can be suggested to Uber Technologies Inc is that Uber can develop and implement technology that will help the customers in searching movers and packers in their nearby areas via Uber application. These are the two kinds of recommendations that can be provided to Uber Company as this will help in implementing their technologies in an effectual manner. There are different kind of practical steps that has to be implemented by Uber in order to improve their innovation and leadership qualities. Firstly, proper human resource managers have to be appointed in the organization as this will help the company in gaining competitive advantage. Secondly, the company needs to understand the innovation that is required to be made as this will help in improving their issues and there will be continuous improvement. Thirdly, the leadership qualities has to be ascertained in an effectual manner as this will help in improving their strengths and solving the queries in an effectual manner. Conclusion Therefore, it can be concluded that the internal and external analysis of Uber has helped the company in understanding their different innovative strategies that can be adopted by them. Uber has helped themselves by understanding the different leadership and innovation challenges and solved them with proper implementation of technologies. The Uber Company can implement different kind of theoretical frameworks as this has helped the company in gaining competitive advantage. Lastly, the Uber Company has applied different disruptive innovation techniques that has helped the entire company in being the superior pioneer in the entire market. The different kind of theoretical frameworks has helped the respective company in understanding their weaknesses and solved them effectually. Uber Technologies Inc has tried to implement different kind of technologies wherein they have been proved superior in comparison to the other competitors in the market. References Akhavan, P., Barak, S., Maghsoudlou, H. and Antuchevi?ien?, J., 2015. FQSPM-SWOT for strategic alliance planning and partner selection; case study in a holding car manufacturer company.Technological and Economic Development of Economy,21(2), pp.165-185. Bohari, A.M., Hin, C.W. and Fuad, N., 2017. 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